If you are looking for step by step instruction on anything in your business, I am not the best choice.
You can Google how to grow your list, how to set up your funnels, how to accept payments. I am not here to do that work! Please don’t hire me if that’s what you want. If you are on a quest to learn everything there is to know about business because you think that’s the way to make money in business, you’re going to be disappointed. Not fun to hear I know, but let me save you years of time and loads of frustration.
I’ve been racking my brain to find the best way to illustrate the difference between knowing about business and making money in business.
Imagine you have the opportunity to travel to Italy to learn how to cook authentic Italian food. You have this amazing opportunity to meet meet Grandma Sofia who has made spaghetti all puttanesca for 50 years using fresh local ingredients. You can either receive her secret recipe or spend 3 weeks cooking with her without an specific instructions.
Which would you choose?
I could go home with Grandma Sofia’s recipe, follow it exactly and it will never taste as good as hers. Maybe it’s because I don’t know the nuances and the details that are second nature to her. Maybe it’s because I didn’t cook it with the same love and passion she does. One thing is for sure, having a recipe doesn’t not equate having the ability to create a gourmet meal.
Learning to cook from a recipe is not the same as learning to cook next to a chef.
There are plenty of well educated professors teaching students about business and handing them an MBA, but how many of those same professors could start and run a successful business? I’m guessing not many. That is exactly why I never pursued formal education. I don’t want to learn from someone who has all the head knowledge and zero street cred. If you really, really want to own a business that lights you up and makes you money, make sure the person you’re working with is doing that very thing.
I’m on the field with my clients.
I’m not giving instructions from my box seats. I’m showing them every single day what it looks like to grow a business. Forget theory. I’m testing it out and improving it in real time right next to them.
That’s where the magic is.
That’s where this difficult to describe element germinates and blossoms. If you want a magical business that makes zero sense on paper, I’m your woman. If you want a business that supports you, your family, and a dream lifestyle, I’m ready because I’m doing it.
Three weeks ago I said I was taking 6 VIP clients and 2 spots are gone.
I have 4 more spaces for the summer.